A fresh and funny look at the fascinating world of audio, video and multimedia localization.

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PrimeGroup Vlog

Acronyms? SOS!

Have you ever felt like you landed on a new planet where the inhabitants speak a secret code composed only of letters? Well, you’re not

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What is transcreation?

Transcreation is a process that involves adapting a message or content from one language to another while also taking into account cultural nuances, local sensitivities,

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