A fresh and funny look at the fascinating world of audio, video and multimedia localization.

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Translation

What is transcreation?

Transcreation is a process that involves adapting a message or content from one language to another while also taking into account cultural nuances, local sensitivities,

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PrimeGroup Vlog

The Baltic trio

The Baltic languages: Lithuanian, Latvian, and Estonian, are like linguistic time capsules that offer a window into the history and culture of a fascinating region

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PrimeGroup Vlog

Dominant English

If you’re a language enthusiast, but you love your own native tongue, have you ever wondered why some languages seem to be valued more than

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